
May 5, 2022 | German International PR Award of the DPRG
Hanover — The campaign for Freedom of Expression Week 2021 was awarded the DPRG’s International German PR Prize during the second week of the campaign. DEZES Public Relations, as part of the Frankfurt Agency Alliance, was intensively involved in the conception and implementation of the campaign.

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The initiative of the German Publishers & Booksellers Association and the Frankfurt Agency Alliance won in the category of “Issues – Conflicts – Crises”, prevailing against initiatives from FUNKE Mediengruppe and ADAC Mittelrhein. The award ceremony took place on May 5 as part of the German PR Day in Hanover. Representatives of the German Publishers & Booksellers Association and the Frankfurt Agency Alliance accepted the award.
“We are very pleased to receive this award. After all, in order to make as many people as possible aware of the importance of freedom of the word, it is necessary to reach them in the first place. The decision of the top-caliber jury shows us that we have found the right channels to the public. A big thank you goes to the Frankfurt Agency Alliance, with which we were able to develop the campaign as a team and which made its success story possible in the first place,” says Thomas Koch, press spokesman for the German Publishers & Booksellers Association.
“With the campaign claim #MoreThanMyOpinion, we put the lifeblood of democracy into words and sparked a discussion in society that we never thought possible. Thanks to the jury for recognizing this,” said Claudio Montanini on behalf of the Frankfurt Agency Alliance.
The PR Prize is awarded annually by the German Public Relations Association DPRG in a total of 22 categories. The jury consists of 36 representatives of the communications industry. A total of over 200 projects had been submitted for the 22 categories.
February 15, 2022 | DEZES Public Relations cooperates with RosenbergSC
Frankfurt/Main — Matthias Dezes has been working with Rosenberg Strategic Communications (RosenbergSC) as a Senior Advisor since mid-February 2022.

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RosenbergSC supports companies in special mission-critical situations. These can be: initial public offerings (IPOs), mergers and acquisitions, crises, management succession, change in general, restructuring measures, company formations, changes in shareholder structures, and sustainability issues.
At launch, the team consists of 15 partners, senior advisors and analysts. The team includes former lawyers from international law firms, investment bankers from leading banks, press officers, journalists from major business newspapers, marketing strategists, media managers and digital experts from renowned publishing houses. RosenbergSC’s team has provided advisory services on well over 100 transactions to date, primarily in the DACH region, and has been mandated by large private equity funds, corporations from numerous countries, and small to medium-sized enterprises (SMEs). Further particulars are available at www.RosenbergSC.com.
May 3, 2021 | DEZES PR supports “Freedom of Expression Week”
Frankfurt/Main / Berlin – With its “Freedom of Expression Week”, the German Publishers & Booksellers Association has brought the lively culture of debate into the public spotlight.

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Together with 46 partners, an initiative was created that spent an entire week advocating for the importance of freedom of expression in a free, democratic society. From May 3 to 10, 2021, the alliance organized more than 50 events, actions and campaigns under the claim #MoreThanMyOpinion. 2,124 people have signed the “Charter of Freedom of Expression” to date (as of May 2022), which forms the substantive foundation of the initiative. Its signatories include numerous well-known personalities. The action week, its topics and protagonists, as well as the campaign developed by the Frankfurt Agency Alliance met with a resounding response in the classic and social media, among opinion leaders and the public at large. DEZES Public Relations was part of the Frankfurt Agency Alliance from the beginning and participated intensively in the concept and implementation.
The action week, its themes and protagonists, as well as the campaign developed by the Frankfurt Agency Alliance, met with a resounding response in the media and among the general public. Via editorial contributions in print, TV, radio, online and out-of-home, the campaign generated more than 132 million contacts within one week. The out-of-home campaign alone reached over 41 million people – despite lockdown restrictions still being in place. This corresponds to a media value of 660,000 euros.
At the same time, the Freedom of Expression Week represents a new type of campaign: the client was part of the team, the team itself was a platform of a total of ten agencies and freelance creative individuals covering all relevant disciplines of communication and strategic consulting, from which the Frankfurt Agency Alliance emerged as a joint venture.